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Would you think that open consumption of marijuana is to be preferred now that public attitudes have changed so much? Can you compare it to the open carry gun laws in Texas?

It did feel like something stigmatized and dirty even last year, but not so any longer in August 2016 with as many as nine states voting for some sort of marijuana legalization in November. After 75 years of prohibition, marijuana is rapidly emerging from the shadows of history as a viable medicinal and recreational drug. A $7.2 billion industry that could reach $11 billion in 2019 is certainly no joke and start-ups are doing all they can to bring in mighty profits soaring to the august American skies. If the gold rush simply meant money, marijuana is something far greater, a social mission and a hope for the suffering besides recreational joys in spite of Federal taboos that has continued too long.

The 33 dedicated, dynamic staff at Denver based Tech Company MassRoots seem to be chasing fervent dreams as they work on cannabis driven work, sometimes allowed to get high on the job. High with what? You guessed it! Like the gold rush, they are foraying into something new, a budding industry with immense financial possibilities besides the health mission. It all adds up to a mighty passion that is infectious indeed, spreading online across the vastness of the globe. Employees never had greater opportunities.

Cannabis should be legal for economic, social and moral reasons, feels Isaac Dietrich, the MassRoots cofounder, and CEO. Cofounder Stewart Fortier calls it a rare opportunity to be involved in a brand new industry with an immense potential energy booming far and wide.

Denver is not alone of course with many such companies operating across the 23 states and Washington DC that have sanctioned legal medicinal marijuana. Further, companies abound in the four states that have legal recreational marijuana. Everyone seems to be on legal highs! WeedMaps and Leafly are some such companies bent on a marijuana mission in some form or the other.

And then there is FlowHub, also Denver based, with 22 workers, a technology start-up that concern regulatory systems. The staff is encouraged to speak up about their concerns, a right normally denied to most workers. Kyle Sherman, FlowHub’s CEO, encourages sessions where the employees consume cannabis products and put heads together. Research reveals that marijuana does encourage creativity and brainstorming sessions under the influence may help find solutions to industry problems. Safe access and quality control are some themes on his mind.